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15 Quick Ways To Boost Your eCommerce Conversion Rate
It’s getting to the end of another month. You’re looking at your sales reports and wondering if you’ll hit your revenue goals for the month. You had hired an SEO agency, invested in social media, and...
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How Rich Snippets Can Increase Clicks To Your Product Pages
SEO can be depressing sometimes. You’ve done all the hard work of getting your products to show up on page 1 of Google, only to find out that you need to be in the top 5. You get to the top 5 and then...
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8 Ways To Optimize Your Checkout Process For Conversions [Slides]
When was the last time you optimized your checkout funnel for conversions? You know cart abandonment is a problem, but you shrug your shoulders and act like there is nothing you can do about it. Would...
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4 Traits Of An Effective Cart Recovery Solution
As a business owner, I’m always looking for those elusive ‘quick-wins’. In helping many entrepreneurs expand their revenues using eCommerce, I’m always amazed to find so many not implementing a robust...
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#FunnelFridays – Valentine’s Day Edition With Rich Page
Welcome to another episode of Funnel Fridays. We started this series last week to help retailers optimize their websites by doing reviews of live eCommerce stores and pointing out potential areas for...
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From Kickstarter To Online Store: 4 Practical Tips To Help You Grow
Picture this. It’s really early in the morning and you can’t seem to get back to sleep. You just roll over and check your email. You immediately get butterflies in your stomach, you’ve just received...
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#FunnelFridays – eCommerce Conversion Funnel Review Of Thuggies and ShadesDaddy
Welcome back to another edition of #FunnelFridays! Every Friday we bring on a Conversion Rate Optimization expert and do a funnel review of eCommerce store. If you want to catch up on some of our...
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#FunnelFridays – Conversion Funnel Review Of Nordic Appeal and Bite My Apple
For all you Apple fans out there, you’re going to love this week’s Funnel Fridays. Today we’re looking at the conversion funnels of two eCommerce stores selling Apple related products. First up, we...
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Do Promotions Really Increase Your eCommerce Conversion Rates?
You wake up in the morning, grab a cup of coffee, and the first thing on your mind is, “How can I improve my conversion rate?” After a few more sips of joe your second thought is, “How can I get...
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#FunnelFridays – On Visual Hierarchies And Checkout Priorities
Welcome back to another episode of Funnel Fridays. Every Friday we bring on a Conversion Rate Optimizaton expert and do a review of the conversion funnel for a couple of eCommerce stores. Hopefully...
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The Great Debate: Single or Multi-Page eCommerce Checkout?
When it comes to eCommerce checkout optimization, there’s so much that can be done. We know that 70% of your customers will abandon during checkout, and that means there’s lots of scope for...
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Record Customer Interactions And Test One-Page Checkouts – #FunnelFridays
Welcome back to another episode of Funnel Fridays. As always, we have a Conversion Rate Optimization expert joining us to do a review of the conversion funnel for a couple of eCommerce stores. The...
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5 Reasons Why Your eCommerce Store Needs To Be Responsive
More than half of consumers in the U.S. now own smartphones — and they’re not using them just to talk. In November 2014, ClickZ announced that Google searches conducted on a mobile device surpassed...
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6 Google Analytics Custom Alerts You Need For Your eCommerce Store
Irate customers, missing shipments, damaged products, returns, chargebacks… Oh wait, did you check your Google Analytics data today? No. No you didn’t. It’s ok. No one’s judging you. As an eCommerce...
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The Best eCommerce Content from #CRODay
“CRO is essential because it lets us separate the bullshit from the truth. Data-informed copywriting, design, and communication is the most important movement in the history of modern marketing.” –...
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Utilize Data To Optimize Your Store’s Shopping Experience
The low barrier to entry in eCommerce has helped connect many retailers and customers alike. On one hand, most retailers are selling to customers that would be impossible to reach without an internet...
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5 SEO Mistakes That Are Hurting Your eCommerce Website
Without strong organic search visibility, eCommerce companies face a world of hurt. Poor SEO execution means people searching online for the items you sell will buy from competitors — and even though...
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How to Use Google to Improve Your Store’s Mobile Usability, SEO, and Sales
With the recent changes in Google’s search ranking algorithm and the emphasis on mobile-friendly websites, it’s become extremely important to start taking your mobile usability and SEO seriously. Many...
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5 Ways To Optimize Product Pages With Website Usability
Sometimes having a well-designed store doesn’t necessarily translate to higher conversion rates. Your customers will appreciate the design, sure, but ultimately they’re there to buy a product and if...
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5 Ways Easier Checkout And Billing Increases Customer Lifetime Value
Why do companies make it so hard for us to give them our money? Whether they only accept certain payment methods, or require all of your billing information and then your first born child to verify...
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